Country's top film and media services company, Adlabs Films has changed its name to Reliance MediaWorks as the new name exactly reflects its identity as a diversified film and media services company.
Earlier, the original name of Adlabs Films was reflective of the company's initial business as a film processing laboratory.
Commenting on latest development, Anil Arjun, CEO of the company said, "The name Reliance MediaWorks more accurately reflects our identity as a diversified film and media services company with a global presence, and enables us to draw upon the international recognition of the Reliance ADAG brand."
Adlabs Films Limited, a part of an entertainment conglomerate, engages in the production, distribution, exhibition, and processing of theatrical and non-theatrical Bollywood motion pictures, cinemas, and films primarily in India.
In addition, the firm also provides services in the production of various television shows and animation films/content.
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