Melbourne, Nov 17 : Employees in the IT, consumer goods, creative, telecommunications and the corporate sector are leading the charge in looking sharp without the suit, according to a survey.

Australian department store chain Myer has seen a 15 percent growth in sales of chinos and "double digit" increases in the sales of men's casual work shirts, the Daily Telegraph reported.

Recruitment company Hays regional director Carolyn Dickason said a decline in the amount of face-to-face meetings was behind much of the change.

"There is more time being spend video conferencing, Skype and so forth. It doesn't necessarily warrant being dressed up all the time and therefore that relaxed dress sense has crept in and become acceptable," she said.

"With Generation Y, the fashion boundaries have been pushed a little. The new thing is dressing business appropriate.

"It's not one outfit for every occasion. Quite a lot of workers try to mirror the fashion style of the clients they are going to see," she added. (ANI)