London, July 17 : Robbie Williams reuniting with Take That is set to net the band a whopping 75 million pounds from sales and tour dates.

However, Robbie''s record-breaking contract with EMI, which he signed for a reported 80 million pounds in 2002, is still up in October.

And sources believe that he could make even more on a new deal as betting is underway on whether the group will have a Christmas number one.

Multi-national record labels including Universal and Sony have already begun negotiations with Robbie''s management.

"Signing Robbie Williams is the holy grail for labels at the moment," the Sun quoted an industry source as saying.

"He''s already struck the biggest record deal in history, so whatever he is offered will have to compare favorably to that.

"He could be the first British artist to ever land a £100million deal," the source added. (ANI)