MOTOBLUR to be called off: Motorola CEO

Sanjay-Jha-MOTOBLURMotorola CEO Sanjay Jha, at a recent meet has claimed of not promoting the brand MOTOBLUR brand in the near future.

When asked about the calling off promotions for MOTOBLUR Jha replied by stating that Motorola is opting to concentrate more on  their core products and not on MOTOBLUR as a brand name.

Jha said, "With MOTOBLUR, we have found that being able to convey the value proposition around MOTOBLUR is not an easy thing to do in a 30-second ad spot. We have decided that we will focus on the value proposition of products and not MOTOBLUR as a brand name in its own right."

MOTOBLUR is still a vital component and is believed to offer better functionality. The idea of having push-Internet will prove to be important, but in the form of brand name this device will offer experiences that come are considered to be relevant and differentiate us.

Experts claim that MOTOBLUR was not being included as the latest handset, the DroidX. Also experts claim that the recent version of the Android, the 3.0 "Gingerbread" might not support any third party and so it has been called back.