As the last financial year has been fruitful for almost all the private and the public insurance companies but Bajaj Allianz has been the frontrunner in the race. In fact, the success gained in the past year hasn't really bought complacency in its approach rather the insurer is aiming to strike gold this fiscal.

And the recent deal under which the Private sector insurer Bajaj Allianz Life Insurance today signed an agreement with public sector lender Dena Bank for the distribution of an insurance product can be considered as one of the first steps in that direction.

According to the joint statement released by both the giants, Dena Bank will distribute Bajaj Allianz Life Insurance's group life insurance product 'Sarva Shakti Suraksha', under the deal in the agreement.

Dena Bank General Manager M K Sharma said that the deal will empower the banking company to offer a low-cost financial product to the Indian consumer and will be useful for one who can't afford insurance and hence it is believed that it will suit the needs of a larger base of the Indian population.