A few members within the Communist Party of India-Marxist (CPM) have protested the tourism minister Mr. Kodiyeri Balakrishnan's decision to ask the Bollywood star Amitabh Bachchan to be the brand ambassaodor of Kerala tourism.

Around fifteen days back, Balakrishnan gave an offer to Big B, in written, to endorse brand Kerala as a hot tourism destination.

The iconic film star accepted this offer by the state, almost seven days ago. But now, a section in the CPM is opposing the minister's decision.

The political party's argument is that since Amitabh Bachchan is already the ambassador for the state of Gujarat and thus it implies that he is supporting BJP leader Narendra Modi so he can not endorse Kerala tourism.

Bachchan in his defense said that he is endorsing Gujarat as a state and not any political party or leader.

The tourism minister Mr. Balakrishnan is still confident about making Amitabh the brand ambassador of the state, despite all the opposition.

The Kerala government officials revealed that talks with Mr. Bachchan are on for the issue and if both the parties agree to the terms and conditions, Big B will soon be appointed the brand ambassador of the state.