ADA Group's DTH arm Reliance BIG TV has announced the launch of iCricket interactive facility on its DTH platform.

Through this interactive facility, Reliance BIG TV will offer in-stadia live experience of the ICC World T20 matches within the comforts of the customers' own homes.

Recently, the company has tied up alliance with ESPN to offer the ICC World T20 matches on BIG TV's iCricket interactive platform.

In addition, BIG TV's iCricket service will also offer match highlights on-demand with Multi-view options enabling viewer to switch between Live and extra camera or the Highlights Feed.

The iCricket service offers multi-lingual audio options enabling viewer to switch the language of commentary.

Presently, BIG TV will offer a choice of 4 Indian languages including English, Hindi, Tamil and Telugu.