Japanese auto major Toyota may have till now delayed the launch of Etios Liva but for now, following the breathtaking response that it has got for its sedan Etios, it is all set to launch its new car Etios Liva on June 27.

The company which had earlier only 58 units of Liva produced until March has now managed to produce 11,069 units in a short time period, in just two and a half month. Initially, the company is all set to come up with the model that will have 1.2-litre petrol engine and later on, it may even come up with 1.4-litre diesel engine.

The car has got much to offer to the car lovers ranging from its hatchback version, stylish design to affordable price. The car as stated by officials is expected to cost around R 4 lakh-5.5 lakh. The company has said that they have kept their target customer in mind, which is youth and so the car is stylishly designed for the today’s youth and is also said to be genuinely priced with good offers in terms of value for money.

In a country like India where there are already many companies that are the key players in the production of cars, Toyota has done needful to market its new car by opting for youthful and fun full activities as a part of Etios Liva's marketing campaign. The TV ad campaign is all set to include the melodious music that will be composed by AR Rehman, as stated by company officials.