Percept Limited, the media and entertainment conglomerate, plans to raise Rs 1500 crore through a mix of private equity, IPO and debt.

Recently, the company has raised Rs 62 crore from Indivision India Partners, the private equity arm of Kishore Biyani's Future Capital. It had earlier received investments from Passport Capital and Edelweiss. The total amount of Rs 150 crore raised from these three entities was done at a valuation of Rs 1200 crore. Through the IPO, the company is expecting to raise around Rs 250 crore

Percept is planning investments in the areas of IPR acquisition, home video distribution, film production studio, development of digital and mobile content and international distribution.

The company said in a statement that it is in advanced stages of negotiations with strategic and financial investors, and is expecting an immediate closure of round one of funding.

Further, the company is also planning an IPO in the second half of this year. The company had recently announced its strategic restructuring plans and changed its company’s name from 'Percept Holdings' to 'Percept Limited'.