Asus, known for its powerful graphics cards, has introduced new Formula series graphics cards series based on ATI Radeon HD 4770 and HD 4890 cards. The cards are designed as per aerodynamic design of the Formula One car.

Mr. Vinay Shetty, Country Head - Components Business, Asus (India), said: "The Asus Formula Series graphics cards are a perfect amalgamation of aesthetics and performance. These graphics cards provide much better cooling than reference designed cards and run up to 33% cooler which is a dramatic improvement over existing standards."

The cards boast some special features that have been added for game lovers, providing aerodynamically styled heat sink and cooling-fan having similar look as the upper chassis of F1 car. The firm claims that both cards are able to improve 33 % cooling efficiency, besides reducing unwanted noise.

ATI Radeon HD 4770 graphics was launched in May this year at a price tag of Rs. 8,750. The card, having a F1 car styled cooling fan and heat sink, has core clocked at 750MHz, and 512MB memory clocked at 3.2GHz. It offers a resolution of 2560x1600 pixel and 128-bit memory interface.

Asus EAH4890 Formula, priced at Rs. 18250, is based on RV790 chip, having 1GB memory clocked at 3.9GHz (975MHz GDDR5) and 256-bit memory interface.