Chinese government has announced that it will now allow import of basmati rice from India allowing exporters from the country to gain access to the huge potential market.

Indian ambassador to China S Jaishankar described the move as a very positive one by the country. He also said that the authorities are in touch with basmati producers in India to move forward on the decision.

The positive move comes after the country banned imports of several Indian agricultural products, including basmati rice because of issues with pest control and monitoring of quarantine pests in storage facilities in India. The approval for import of the commodity from the country came after several Chinese official bodies tested procedures.

The Indian embassy officials in the country are planning to organize a publicity campaign to push basmati rice into the Chinese markets. The approval is seen as success as China was found to be reluctant since India officially asked for an approval for its rice.

Experts have said that Indian exporters should aim at Indian businesses and Indian restaurants that are opening up around the country.