London, Feb 26 - KFC has launched a unique coffee cup, that you can munch up, after finishing your coffee, and it's made of white chocolate.
The new offering of the giant food chain, called Scoff-ee Cup, has been made from a unique biscuit, wrapped in sugar paper and lined with an indulgent layer of chocolate, which keeps the coffee hot and the cup crispy, the Mirror reported.
After a while, the chocolate lining begins to melt so one has to literally eat the cup up.
Brandy Wright of The Robin Collective, who were partners in the creation, said that the cups not only taste amazing, but they smell delicious too, as they are infused with mood-boosting scents, including freshly cut grass and coconut sun cream.
Jocelyn Bynoe, at KFC, said that they though "if the customers occasionally like to have their cake and eat it, why wouldn't they want have their cup and eat it instead!"
The coffee cups, which are currently under development and not yet available for customers in store, have been launched to mark KFC's new Seattle's Best Coffee range - made from Fairtrade, 100 percent Arabica beans. (ANI)