Maruti fighting for market share

MarutiThe market leader in the Indian passenger car market is currently facing a very tight situation where its market share has fallen below 50% for the first time in the history of the company in the domestic circuit.

In fact, the company closed at 47% for the month of June and as the competition in the Indian small car segment has taken consumers mind space, Maruti is currently struggling to keep its market share at a 50%+ market share level.

It is to be mentioned here that it was during the late 1990s when Hyundai launched its Santro in the Indian market, analysts claimed that Maruti will lose its market share to the Korean auto major, but the company always kept its flag flying high in the Indian market. However, as the company is facing production constraints, there is very little that it can do about it as almost all the models are currently on a waiting period.

Moreover, going forward, the company is very much sure that it will be able to gain a substantial growth on its numbers but analysts are favoring the fact that its market share may feel a bit of heat from the competition in the Indian small car segment.