Reliance Jio Infocomm aims to roll out 4G broadband services in Metros by the end of current fiscal year, Tarun Jhunjhunwala, business head & state mentor (East) at the Reliance Industries Ltd's telecom arm said on Wednesday.

Mr. Jhunjhunwala announced that Kolkata would be among the first cities where the 4G services would be rolled out. He added that the next-generation services would be rolled out simultaneously in Delhi, Mumbai and Jamnagar.

Speaking on the topic, he said, "The roll-out will happen simultaneously in Delhi, Mumbai and Jamnagar. Our aim is to start 4G services in metros by the end of the first quarter of 2014."

In West Bengal, Reliance Jio will lay optical fibre cable network across 5,500 kilometers. To support the new 4G services in the state, the company would use as many as 3,500 telecom towers.

The senior executive also claimed that the company would change the game by bringing the new technology to customers' living room at very affordable prices. However, he did not provide details of the the company's pricing strategy for the upcoming service.

The company is also in talks with several mobile device manufacturers to identify which devices can support the new technology. Without naming any special device, Mr. Jhunjhunwala said that the company's 4G services would be available on smartphones, tablets, smart TVs and internet dongles.