Yggdrasil Partners with Circus.nl to Expand Presence in the Netherlands

Yggdrasil Partners with Circus.nl to Expand Presence in the Netherlands

Malta-based iGaming services provider Yggdrasil has announced the signing of a content distribution agreement with Circus.nl, a prominent online platform for sports wagering and live casino activities in the Netherlands.

The collaboration marks the Maltese iGaming provider’s expansion in the Dutch market, where it officially entered in the year of 2021 with the introduction of its latest gaming content, attracting a broader audience of Dutch players.

As part of the collaboration, Circus.nl will host a range of Yggdrasil's gaming content, including offerings from the YG Masters collection as well as a diverse portfolio of core games. Notable titles featuring innovative Game Engagement Mechanics (GEMs), such as Excalibur VS GigaBlox, Legend of Dragon Wins DoubleMax, and Rock Star Santa MultiMax, will be made available on the platform. Through the YG Masters’ Program, Yggdrasil offers nearly more than 140 slot games created by studios using its proprietary GATI technology, enabling superfast content development and distribution.

James Curwen, Chief Executive Officer (CEO) of Yggdrasil, expressed enthusiasm about boosting their presence in the Dutch market through the partnership with Circus. He highlighted the popularity of the company’s gaming content among local gamers and emphasized the strategic importance of the Dutch market for the company’s expansion plans.

Commenting on the newly signed partnership, the top executive said, “Our content has already proven popular with local players in the Dutch market and we are excited to further bolster our stronghold in the country together with Circus. The Netherlands is a key focus for us and through this partnership we will be able to reach an even wider audience.”

For his part, Denis Wittebrood, Casino Operations Manager at Circus, highly praised Yggdrasil, describing it as a renowned supplier of gaming content with a long track record. The partnership is set to empower the online platform’s online casino offering with a diverse selection of entertainment options featuring strong mechanics and appealing themes, enhancing the overall gaming experience for its customers.

The collaboration deal aligns with Yggdrasil's broader expansion plans, following its recent entry into the regulated market of Switzerland through a deal with Swiss4Win, the online brand of Casino Lugano.

Circus.nl, a well-recognized for its robust presence in both land-based and online gambling in the Dutch market, anticipates boosting its portfolio by integrating Yggdrasil's top-tier, tailored gaming content. The collaboration is widely expected to further solidify Circus.nl’s standing in the Netherlands and contribute to portfolio expansion, furthering player engagement with new and unique content.

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