Star Plus Overtakes Zee TV, Colors

Star Plus Overtakes Zee TV, ColorsThe general entertainment channel (GEC) warfare was mainly limited to 'Star Plus' and 'Colors', but the IPL has furbished up parity, thus allowing other major participants to up their ante.

Gaining this is 'Zee TV' that has pushed 'Colors' away to stand on the second place.

This time 'Pavitra Rishta' and 'Dance India Dance-2' help the channel (Zee TV) to put back 'Colors' entertainment channel.

'Pavitra Rishta' and 'DID-2' clocked in a TVR of 5.7 and 5 respectively. While the former was the number two ranked show, the latter came in tied at 5th spot with Star Plus' popular serial 'Yeh Rishta Kya Kehlata Hai'.

Zee TV's show 'Jhansi Ki Rani' and 'Agle Janam Mohe Bitiya Hi Kijo' were placed on eighth and ninth spots respectively, for Week 17 (18-24 April).

Topping the channel pack once again is 'Star Plus' with 298 GRPs accompanied by Zee TV (284) and Colors (276).

In an interesting manner, Zee trailed Colors by just one GRP during the last week, but this time it has earned 16 GRPs to Colors' 7. Star Plus missed 19 GRPs but preserved its top rank.

Coming to the IPL, the first semifinal between Mumbai Indians and Royal Challengers Bangalore on 21 April drew TVR of 7.4 whereas the second semifinal between CSR and Deccan Chargers brought in a TVR of 5.8 across the country.

The grade of the IPL finale will come by the coming week but the Hindi GECs will now breathe easy as the IPL storm is over. (With Inputs from Agencies)