A whole new advertisement campaign urging parents to warn their teenagers against the dangers of alcohol abuse and binge-drinking features some of the most popular comedians of the present times.

The comics involved with the campaign include Bill Bailey and Jo Brand, who have stressed that there is increasing pressure on teenagers to consume alcohol.

Jo Brand confessed that during her teenage year, she drank heavily and this has managed to put her in "dangerous situations".

"As a teenager I was drunk probably from the age of 14 to about 19. That came from my family never even mentioning alcohol to me. I had a very strict family but they didn't explore the whole alcohol thing", she shared.

Every year, an estimated 6,000 children below the ages of 15 across UK end up in hospitals as a result of alcohol abuse.

Under a recent advice sent out to UK's parent by England's Chief Medical Officer Sir Liam Donaldson urged them that children under 15 should not be given alcohol even at home.