Washington, Nov 13 : When it comes to making rational decisions, feedback plays a key role, says a new study.
According to the researchers, majority of our choices fall into two categories: descriptive choice (based on what we are told) and experiential choice (based on our own personal experience).
Previous studies have shown that people will choose differently, depending on whether they are choosing based on experience or description.
In the new study sought to determine what causes people to choose differently in the two situations.
The research team from Indiana University were interested in testing if feedback in experiential choice is the cause of the different behaviour between the two choice situations.